Justin Bieber has reportedly sold the rights to his music to Hipgnosis Songs Capital for a whopping $200 million. He Becomes the youngest pop star to make money from his life’s work as a result of this.
Up until 2021, Bieber sold the rights to his 291 songs, which he had either released or was interested in. The singer, who was 28 years old at the time, sold his music to Hipgnosis Songs Capital, a music rights company that got its start with $1 billion from Blackstone, a private equity firm.
Hipgnosis Song Management, which is owned by music tycoon Merck Mercuriadis, is reportedly in charge of the business, as reported by The Guardian. Additionally, Mercuriadis established Hipgnosis, a London-listed music rights company that has spent $2 billion since 2018.
Mercuriadis stated that the agreement with Bieber is one of the largest for an artist under the age of 70. The music mogul went on to praise Justin Bieber, calling him one of the most important artists who gave the music industry new life in the age of streaming.
Hipgnosis will get paid every time a song it owns is played on the radio, in a movie or television show, or streamed online as a result of the agreement with Justin Bieber. According to BBC, the company has also acquired Bieber’s share of the original master recordings of his songs.
Justin Bieber has released six studio albums in the 11 years between 2010 and 2021. The singer of “Baby” has also put out a number of remix albums and compilation albums.
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Additionally, Bieber has a number of singles to his credit. The pop star is also a big fan of collaborations, such as those between Luis Fonsi and Despacito of Daddy Yankee.
Artists typically sign the majority of lifetime catalogue deals near the end of their legendary music careers. This includes Blondie, Tina Turner, Bob Dylan, Neil Young, Bary Manilow, and others. Bieber has joined the growing number of artists who cash out their catalogs with his multimillion-dollar deal with Hipgnosis.