Asantehemaa Is The ‘Face’ Of KATH’s Breast Cancer Campaign

Nana Konadu Yiadom III

The Queen of the Asante Kingdom, Nana Konadu Yiadom III will appear on paraphernalia used by the Komfo Anokye Teaching Hospital (KATH) for its breast cancer awareness campaign this year. This move comes after she accepted to be the ‘Face’ of the hospital’s awareness walk.

On Tuesday, October 17, 2023, a delegation led by the CEO of the Komfo Anokye Teaching Hospital (KATH), Prof Otchere Addai-Mensah approached the Queen at the Manhyia Royal residence for this project.

The visit, in addition to other things, was to have close conversations connecting with the ambassadorial deal.

The Public Relations Officer (PRO) of the hospital, Mr Kwame Frimpong had a discussion with the Queen for her ‘Face’ to be used for the event.

“October is observed as Breast Cancer Awareness month. This year, like always, our Oncology Department will hold a special celebration to mark the campaign. We will be doing it with major clinics and our international partners. As such we need an honourable person to represent the brand.”

“We wrote to the queen to request her permission to be the Face and she accepted so we came here today to conclude the agreement,” he added.

The Awareness Walk of the hospital is scheduled to happen on October 28, 2023.

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In 2022, over two thousand people joined the breast cancer awareness health walk organized by the Oncology Directorate of Komfo Anokye Teaching Hospital in Kumasi.

This year’s event will mark the Directorate’s 18th edition.

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