On April 20, 2025, Tyson made a significant comeback to the WWE at WrestleMania 41 in Las Vegas. His involvement includes surprises throughout the event, autograph sessions, and special photo opportunities.
Tyson moved into a new profession outside of boxing five months after his November 2024 bout with Jake Paul. The parent business of Tyson 2.0, Ric Flair Drip, Wooooo! Energy, and Evol by Future, Carma HoldCo, has named him CEO.
With this move, Tyson transitions from brand icon to active leader of the business he co-founded. It is a cannabis and lifestyle company with its headquarters in Las Vegas.
The company, which focuses on wellness and entertainment through cannabis products, is well-known for names including Tyson 2.0 and Ric Flair Drip.
After losing to Jake Paul, Tyson talked candidly about his battles with depression and said he had no regrets about getting back in the ring for a final contest. He underlined the value of resilience in the face of setbacks and mental health.
From being a brand ambassador to a top executive, Mike Tyson’s influence in the cannabis sector has grown dramatically.
Since its 2021 release, Tyson 2.0 has developed into a multimillion-dollar cannabis brand. Premium flower strains, consumables like the well-known “Mike Bites” sweets, pre-rolls, and vape cartridges are among the things that the company sells.
Tyson 2.0 has expanded its global footprint, notably launching in South Africa in early 2025. The South African launch featured a curated selection of Tyson 2.0’s most popular products, including flower, Mike Bites, vapes, and pre-rolls.
In the U.S., Tyson 2.0 has shown a promising upward trend. For instance, in Nevada’s pre-roll category, the brand secured the 16th rank by February 2025, indicating a strong market presence. headset.io.
Because of his own experiences with cannabis for pain relief and mental health, the legendary boxer has long been a champion of the drug, citing its benefits for both physical and mental health. His involvement in the sector is very personal.
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