“Destination Ghana” Will Be An Attraction To The World

Ghana’s President Nana Akufo-Addo on Sunday, third April 2022, launched a leader projects in the country’s tourism sector, named “Destination Ghana“, in London, United Kingdom.

The “Destination Ghana” London event is the first in a progression of activities of the tourism project, whose primary aim is to welcome and invite the rest of the world to visit Ghana.

Back in 2019, Ghana was on the lips of the world when the country hosted ‘The Year Of Return’, drawing in a huge number of people around the world, including African-Americans who visited in search of their roots.

Expanding on the achievements of that notable event, the President of the country Nana Akufo-Addo noticed that interest in nature-based adventure and leisure tourism has grown, offering new open doors to guests.

As per the President, Ghana has an overflow of these offerings, and that is the very thing Ghana is here to present to the world, involving the country’s chronicled connections with the United Kingdom as a platform.

The President says tourism offers an incredible road to grow Ghana-Britain relations for the shared advantage of the two nations. He said,

“We can turn the tourism and hospitality industry into a major tool for the positive transformation of the Ghanaian economy, and into a win-win situation for investors”.

During his speech at the launch, the President said, Ghana isn’t just beatified with a rich culture, but at the same time is the best spot for doing business in West Africa, as well as the most secure and most stable country on the continent.

He further expressed that Ghana additionally has a governance system that rests on the separation of powers, with an independent Judiciary promoting accountability in public life, and that respects the rule of law, human rights and the principles of democratic accountability.

As at now, there are several tourist sites in the country that are at present going through site remodels to better the spots, and to draw in more international guests.

A portion of these destinations include the Aburi Botanical Gardens, displayed after the well known Kew Botanical Garden here in London, the Yaa Asantewaa Memorial Museum and the Kente Museum, both in Kumasi.

“Further, an aggressive sector skills development process, under the Ghana CARES Obaatanpa Programme, the one hundred billion cedi (GH¢100 billion) post-COVID economic recovery programme of the country, is currently ongoing, under the auspices of the Ministry of Tourism, Arts and Culture and its implementing agency, the Ghana Tourism Authority,” he added.

This year alone, President Akufo-Addo uncovered that some $25 million would be used to overhaul some of Ghana’s famous destinations, including the popular Elmina and Cape Coast Castles, the Kwame Nkrumah Memorial Park, the Mole and Kakum Parks, and social Museums in Yendi in the Northern Region, Ejisu in the Ashanti Region, Akropong in the Eastern Region, and Ho in the Volta Region, under the Ghana Tourism Development Project, supported by the World Bank.

President Nana Akufo-Addo

In addition to this, the President noted that funds will be directly injected into supporting SMEs in the hospitality and beverage sector, with negotiations currently ongoing with the World Bank.

Ada Foah Ghana – A One In All Tourism Area!!

“This forty-million-dollar ($40 million) project is expected to position the tourism and hospitality sectors as key drivers of social and economic development. Some of the benefits that the project is expected to bring are an enriched access to Ghana’s tourism market, better provision of tourism products and services, and the upgrading of skills in the labour force in the tourism, arts, and culture sector,” he added.

The President said, Ghana needs the help of business partners the world over, and tested the Ministry of Tourism, Arts and Culture and its organizations to ride on the back of the “Destination Ghana” task to help draw in, by 2024, 1,000,000 travelers yearly from Britain and Europe.

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