This year’s Tourism Month was launched in Accra on Wednesday 30th August 2023 at the Kwame Nkrumah Memorial Park with a call on tourism operators to support the initiative of promoting domestic tourism.
They are additionally to guarantee that Ghana becomes the centre for the development of sustainable tourism and the preferred destination in the West African Sub-region.
This period of September is pointed toward empowering individuals to patronise significant festivals and to visit tourist attraction spots in the country. This will hereafter be yearly event, in each September.
The theme picked for this year’s celebration is: “Rethinking Tourism” and focuses on domestic tourism and the role it can play in helping grow and sustain tourism in our economy.
Ghana’s Deputy Minister for Tourism, Arts and Culture, Hon. Mark Okraku Mantey speaking at the launch, alluded to the theaters, films, eating spots and event centres which were working while he was growing up and which attracted groups to those spots in light of what they advertised.
Mr Mantey said, the greater part of such places are at this point not in activity or lively as they were because of many variables. It is accordingly extremely essential for Ghanaians to on the whole promote and patronise what they at present need to make them suitable.
This year’s Tourism Month coincides with the World Tourism Day celebrated by the United Nations World Tourism Organisation (UNWTO).
Apart from the economic benefits including job opportunities, tourism is about cultural heritage, thus Ghana is ready to present its unique cultural, historical and environmental heritage to the international community.
The government of Ghana is currently pursuing the development of the sector such that it will become internationally competitive and in line with the country’s social values and environment.
Upgrades and renovations of various tourist attraction sites across the country through the Ghana Tourism Development Project, has been ongoing.
“Experience Ghana, Share Ghana” campaign coupled with the “December in GH” events and activities as part of the “Beyond the Return” initiative are all indications of the Ghana Tourism Authority’s readiness to promote Destination Ghana as the centre of the World.
Some of the activities earmarked for this year’s celebration include: the Oguaa Fetu Afahye in Cape Coast, Central Region; Asogli Teza (yam festival) in Ho, Volta Region; Kobine Festival, Lawra, Upper West Region; Kundum festival in Axim, Western Region, Ahobaa Kese Festival in Gomoa Assin in the Central Region and the Odwira festival at Akropong, Eastern Region.
Others include the Paragliding Festival, King of the Mountains Cycling Championship, Special Tour to augment the Paragliding Festival all in Kwahu, Miss Tourism, Explosion of Joy, Sensitisation Workshop on Tourist Sites, Tourism Fitness Day Health Walk, The Global Citizen in Accra, Ghana Week in Washington DC and United Nations World Tourism Day in Ada in the Greater Accra Region.