Samsung And Xiaomi Drop Positions In Latest Ranking

Xiaomi is one of the leading smartphones, with a shipment race in India, however was the handiest dealer among the top ten companies with declining shipments of 28 per cent inside the second sector of 2022, as per results published with the aid of International Data Corporation (IDC).

In keeping with the report, 35 million smartphones had been shipped to India from April to June, a 3 percent 12 months-over-year boom. But, even as the second quarter of the 12 months comes with a strong demand as compared to the first quarter, dwindling consumer demand led to a decline of 5 per cent quarter-over-quarter (QoQ).

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In step with the research department, of client devices, the number one challenge in 2021 changed into round supply constraints, which have eased significantly.

However, the marketplace is now going through call for contraction in 2022 due to rising inflation and higher input charges, leading to higher marketplace prices. As a result, the stock cycles are increasing across brands and channels.

The report reveals that Realme has climbed to the second slot for a 2nd time, with robust YoY (12 months-on-year) growth of 24 percent (highest among the top 5 providers) within the 2nd quarter of 2022. It cemented its second position within the on-line channel with a 23 per cent share with affordable model offerings in the C-series.

Vivo climbed to the third position, growing by 17 per cent YoY. It continued to lead the offline channel with a 24 per cent share.

The report says Vivo become the second one largest 5G cellphone participant within the Indian marketplace with 33 percent of its smartphones being 5G. Growth in the online channel through its T-series and new launches in the sub-brand iQOO led to a surge in its online share.

Samsung dropped to the fourth position, registering a weak second quarter with a growth of 3 per cent YoY. This comes after the brand refreshed its portfolio. Samsung phones continued to lead in the 5G segment with 46 per cent of its shipments as 5G smartphones.

Meanwhile, OPPO, in the fifth slot, witnessed a meagre growth of 2 per cent. It focused on the mid-premium segment with the launch of the F21 Pro and expanded in the online channel with the K-series.

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