
The Olympic and Paralympic Games Paris 2024 officially came to an end with the closing ceremony of the Paris 2024 Paralympic Games on September 8.
During the six weeks of excitement and inspiration, Samsung Electronics and its industry-leading technology improved the Games-time experience like never before.
Samsung unlocked new perspectives and infinite possibilities for athletes and fans with Galaxy innovations during the Olympic and Paralympic Games.
The new Galaxy Z Flip6 Olympic Edition helped athletes capture and share lifelong memories at Paris 2024 through the introduction of the Victory Selfie — allowing medalists to create a visual memory book from their own perspective for more personalized photos instead of the ones traditionally taken by accredited media.
Exclusively designed for the Olympic and Paralympic Games Paris 2024, the Galaxy Z Flip6 Olympic Edition was a hit among athletes as they connected with family, friends and fans in new ways.
The first-ever Olympic Edition powered by Galaxy AI, the device offered a full suite of features and customized services that elevated the athletes’ experience and helped them celebrate camaraderie beyond the competition.
The Galaxy ecosystem’s seamless integration helped deliver a smooth experience for athletes and fans in attendance. Some of the devices included: more than 7,100 Galaxy smartphones, 2,500 Galaxy Tab series tablets and 5,200 Galaxy Book series laptops.
Samsung opened the Olympic and Paralympic Games Paris 2024 to millions of fans watching from around the world.
In collaboration with the International Olympic Committee (IOC) and Olympic Broadcasting Service (OBS), more than 200 Galaxy S24 Ultra smartphones were installed on the boats used in the Olympic Games opening ceremony on the Seine River and the sailing competition in Marseille. Footage was transmitted by Orange through a newly installed, private 5G network and brought fans closer to the excitement.
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More than 380,000 visitors experienced the latest Galaxy innovations firsthand and learned how Samsung’s technology evolved with the Olympics for almost four decades.
Fans got a chance to meet their heroes with surprise drop-ins from some Team Samsung Galaxy athletes at Olympic rendezvous @ Samsung l Square Marigny and inspiring “Chats with Team Samsung Galaxy” sessions at Olympic rendezvous @ Samsung l Champs-Elysees 125.
The athletes were able to bask in the Olympic spirit at the Samsung experience pop-up space at the Olympic and Paralympic Village, discover how the latest Galaxy AI on their Galaxy Z Flip6 Olympic Edition could help them make the most of their Paris 2024 experience, and indulge in the iconic pin trading tradition, as some of the lifelong memories they will take home with them.
A New Spin on Tradition:
Samsung Olympic Games Pins truly took over the Olympic™ rendezvous @ Samsung pop-up experiences as fans of all ages traded pins with one another and took part in a historic tradition.
A testament of the amazing spirit of unity that took over the City of Lights this summer, the joy witnessed was truly heartwarming as fans collected keepsakes that will forever remind them of these Games wide open with Galaxy.