Taylor Swift Named The 2023 Artist Of The Year

After a striking, record-breaking 2023, Taylor Swift is Apple Music’s Artist of the Year. Across the charts, streams, and concert arenas loaded up with shouting, and unbelievable fans, Swift obviously reached at another domain of superstardom this year. From January to October 2023, she saw 65 tunes reach Apple Music’s Global Daily Top 100 — more than any other artist.

“I am so honored to be Apple Music’s Artist of the Year,” said Swift. “Thank you to every single one of you for making this year the most incredible, joyful, celebratory year ever. From streaming the music nonstop to screaming it together in real life at the shows, dancing chaotically in movie theaters, none of this would have been possible without you. Thank you so much.”

“Taylor Swift’s impact on music is absolutely undeniable — not just this record-breaking year, but throughout her entire career,” said Oliver Schusser, Apple’s vice president of Apple Music and Beats. “She is a generation-defining artist and a true change agent in the music industry, and there is no doubt that her impact and influence will be felt for years to come. We are thrilled to have the opportunity to celebrate her achievements.”

Today, Apple Music spotlights the music and moments that defined Taylor Swift’s Eras era — an event so culture-engulfing it turned songs from her past into some of the biggest of this year. Meanwhile, you can tune and enjoy all of the singer-songwriter’s journey paving the way to this historic year here: apple.co/am-1.

Taylor Quick saw steady streaming lifts consistently, especially around the huge progress of “Taylor Swift | The Eras Tour”. The tour started off in Spring, with the singer’s streams growing 61% all around the world.

Taylor Swift’s Concert Film Sets Record In The World

She kept on seeing twofold digit growing in month to month streams all through the late spring. That particular ‘Eras Tour’ was the No. 1 most-streamed set list of the year, and among the best 40 editorial playlists of the year.

Songs like “Bad Blood,” “Blank Space,” “Style,” “Shake It Off,” “Wildest Dreams,” and “All Of The Girls You Loved Before” all reached the Apple Music charts for their first time in 2023.

“Cruel Summer,” off Swift’s 2019 album ‘Lover’, became one of the biggest songs of the summer on Apple Music worldwide. The song re-entered the Global Daily Top 100 in April for the first time in four years and has stayed there ever since.

Midnights‘ actually remains as the biggest album ever by a female artist in Apple Music history by first-day and first-week streams around the world.

Swift is the No. 1 most-streamed female artist in Apple Music’s history, and is also the female artist with the most songs to reach at Apple Music’s Global Daily Top 100.

As Apple Music’s Artist of the Year, Swift will also receive a physical award that represents the extraordinary craftsmanship integral to creating music. Each Apple Music Award features Apple’s custom silicon wafer suspended between a polished sheet of glass, and a machined and anodized aluminum body.

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