TikTok, a leading short-form mobile video app, has reached one billion month to month active users milestone since its launch in 2017.
The video-sharing App reached this new accomplishment notwithstanding some political barricades in certain countries including the US and India.
“At TikTok, our mission is to inspire creativity and bring joy. Today, we’re celebrating that mission and our global TikTok community. More than 1 billion people around the world now come to TikTok every month to be entertained as they learn, laugh, or discover something new,” a statement from TikTok’s website says.
“We’re honoured to be a home for our immensely diverse community of families, small businesses, and creators who transform into our favourite stars”.
TikTok has now been a part of the lives of millions of people all throughout the world on account of the innovativeness and authenticity of creators.
Their global community is amazing in its capacity to reach at a large number of individuals, across ages. From music, food, beauty and fashion to art, causes, and everything in between, culture truly starts on TikTok.
Regardless of whether you’re in Africa, São Paolo, Stockholm, or Seattle, TikTok celebrates YOU – the creators who rouse us, the artists who launch chart-breaking albums, the brands who help us discover and connect with products we love, the communities who lift us up, and all the people who keep us laughing and dancing.
TikTok, being a Chinese organization, was vigorously investigated by the US Government for its data gathering practices and allegations of keeping an eye on American residents.
It additionally confronted a US ban during the Trump administration except if it hit an arrangement with an American organization. Reports surfaced months after the fact that discussions of an arrangement all fell through after Biden got to work.
Meanwhile, Instagram arrived at this equivalent achievement back in the late spring of 2018 and has been scrambling to keep up with its position as a well known social application.
With the rise of TikTok and its short-video formats, both Instagram and YouTube tried to incorporate their TikTok lookalikes with Instagram Reels and YouTube Shorts.
Back in July, Head of Instagram Adam Mosseri recognized that TikTok was gradually becoming an immense contender and that the application’s focus had to change from its unique reason of being a photograph sharing application to four significant core interests: creators, video, shopping, and messaging.